INFORMATION TECHNOLOGY / COMMUNICATIONS A Brief Review of Risk Communication Sean G. Kaufman, MPH, CHES, Director of Programs at the Center for Pubic Health Preparedness and Research, Emory University, presents an overview of risk communication. A State Perspective on Bioterrorism Eddy Bresnitz, MD, MS, State Epidemiologist and Assistant Commissioner of Health for the New Jersey Department of Health and Senior Services, discusses the anthrax epidemic that occurred in his state during the fall of 2001. Content and Channel Strategies for Cancer Information Ted Gansler, MD, MBA, Director of Medical Content at the American Cancer Society (ACS), discusses how the ACS keeps reference information current, develops cancer information, and the various technology options available for information distribution. Crisis Communication - New and Emerging Systems Dan Rutz, MPH, Special Assistant for Communications for the National Center for Infectious Diseases at CDC, describes how crisis communication strategies operate within the broader crisis communication plan. Entertainment - Public Health Summit Sonny Fox, President and CEO of Sonny Fox Consultants, emcees the Entertainment - Public Health Summit that explores the powerful connection between the entertainment industry and public health. Excellence in Communication From his experiences designing communications in communities affected by anthrax, WNV or SARS, Sean Kaufman, MPH, CHES, shares what he has learned to be models of excellence for in-person emergency risk communications. Homeland Defense and Biosensors - What Are They? Do They Work? Thomas E. Bevan, PhD, Director of the Georgia Tech Center for Emergency Response Technology, Instruction and Policy, addresses the potential of biosensor technology in terms of appropriateness, effectiveness and cost efficiency. More Than the Sum of Its Parts: The Case for a Collaborative Approach David A. Ross, ScD, Director of the Public Health Informatics Institute at The Task Force for Child Survival and Development, explores the idea that the transformation of information infrastructure in public health can occur through a process of collaborative problem definition, collaborative solution design, and collaborative performance measurement. New Technology: How to Evaluate and Use Emerging Technologies Peggy Hines, MA, coordinator of faculty professional development in distance learning at the Rollins School of Public Health, explores the emerging technologies of games, simulations, and blogs as well as the evaluation and implementation of these strategies in education and training environments. Outbreaks and Attacks: How the Press Covers Public Health Emergencies Patricia Thomas, author and award winning science writer, and Maryn McKenna, national science desk and medical reporter for the Atlanta Journal-Constitution, discuss how the press covers public health emergencies. Public Health Emergency Preparedness: Lessons Learned and Progress Made Since 2001 Marcelle Layton, MD, is the Assistant Commissioner for the Communicable Disease Program at the NYC Department of Health. Dr. Layton discusses what happened in NYC in 2001 from her perspective and focuses on the lessons learned. The Fusion of Public Health Surveillance and Advanced Information Technology Robert Tauxe, MD, Chris Braden, MD, and Richard Williams, present the first lecture in the Public Health Informatics Series. The presentation entitled “The Fusion of Public Health Surveillance and Advanced Information Technology Producing Resilient, Adaptable, and Complex Analytics for Outbreak Surveillance,” focuses on ways to advance public health surveillance by assimilating scientific and information technology resources. The Future of Technology and Its Impact on Global Public Health Preparedness Robert Gold, PhD, DrPH, FAAHB, Dean of the College of Health and Human Performance and Co-Director of the Public Health Informatics Research Laboratory at the University of Maryland, describes existing and emerging technologies used by public health professionals to prevent, prepare for and respond to natural and terrorist public health disasters. The Human Side of Crisis Bruce Blythe, CEO of Crisis Management International, Inc., discusses the human side of crisis. Use of Technology and Crisis Communication in the Georgia Emergency Response Plan Thomas Bevan, PhD, is the Director of the Center for Emergency Response Technology, Instruction and Policy (CERTIP) at the Georgia Institute of Technology. Dr. Bevan begins the lecture with a description of CERTIP, its role, member institutions and the experiences of CERTIP-staged emergency demonstrations. Working With the Media During a Public Health Crisis This multimedia training is designed to assist non-communications public health professionals when working with the media during a crisis. Indicates Continuing Education Availability